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U.S. Edibles Maker Sees Global Opportunities in Partnership with Thailand

Sunderstorm’s partnership with Bangkok’s THCG Group aims to develop Thailand as a central hub of production in Asia.

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A cannabis dispensary is seen on Sukhumvit Road in Bangkok, Thailand in Dec. 2022. Thailand’s THCG Group has signed an agreement with Sunderstorm of Los Angeles, CA, making it the first North American cannabis edibles brand to secure a partnership in Thailand. PHOTO GCT

Los Angeles-based Sunderstorm, one North America’s largest manufacturers of cannabis products, will launch its Kanha Cannabis and Hemp gummies through an agreement with THCG Group, a Thailand-based, vertically integrated medical cannabis license holder with existing cultivation, distribution and retail operations, including wellness centers.

“We chose to collaborate with Kanha because it is a trusted, well known and innovative U.S. hemp and cannabis brand that offers science-backed, superior-quality products with the accurate dosing required by medical patients,” says Mr. Thanarat Jitpayap, Managing Director of THCG. “Through this partnership, we are looking forward to expanding and developing our business as a central hub of production in Asia and to exporting products to the world market.”

Sunderstorm will use a patented delivery system technology developed by Geocann of Fort Collin, CO to manufacture and launch the first fast-acting and high bioavailable edible products in Thailand, as well as export the products to additional international markets. The 4th-largest edible brand in the U.S., Sunderstorm’s award-winning Kanha premium gummies are made with the highest-quality cannabis oils, scientifically extracted and infused to provide a consistent dose.

“The global demand for fast acting and high bioavailable cannabis products has increased dramatically. To address this need, we are embarking on our international expansion plan with the launch of our products in Thailand,” said Cameron Clarke, CEO of Sunderstorm. “In addition, with THCG’s first class facilities and licenses for export, we are no longer limited by U.S. export restrictions and have the opportunity to become a dominant global cannabis brand, where we can improve the lives of millions of worldwide consumers. ”

“Industrial Hemp Hub of Asia”

On June 9, 2022. The Thai Food and Drug Administration removed the cannabis plant from its Category 5 narcotics list, legalizing the possession, cultivation, distribution, consumption, importation, exportation and sales of all parts of the cannabis plant. With 70 million citizens and 40 million tourists annually, Thailand is expected to be a large medical and recreational market. According to the University of the Thai Chamber of Commerce, Thailand’s combined cannabis and hemp market is expected to grow 15% annually, reaching THB 43 billion (approximately USD 1.2 billion) by 2025.

The THCG Group has obtained licenses in Thailand for cultivation, importing, exporting, distribution and retail of Cannabis products including 17 of its own varietals. Sunderstorm and THCG announced the partnership while showcasing a variety of products at the first Asia International Hemp Expo 2022 that was held between November 30 and December 3 at the Queen Sirikit National Convention Center in Bangkok. The trade event included a showcase of innovations and technologies for Thai hemp industry and promoted Thailand as the “Industrial Hemp Hub of Asia,” expected to generate over 20 billion-baht (USD $575 million) revenue for the national economy within 5 years.

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Established in California in 2015, Sunderstorm is one of the largest manufacturers of cannabis products, currently serving the California, Nevada, Massachusetts, Colorado and Canadian markets.

Brad Cheng is the digital editor of Global Cannabis Times, produced by SmartWork Media. Brad's journalism career spans working as an editor for PR Newswire, The Nation and The Santa Barbara News Press, and as Managing Editor of The Katy Courier, and publisher of Now This in Princeton. His career as a screenwriter took him into entertainment advertising, writing major film campaigns for studios and for HBO.

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