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Cannaconvo with Beth Kotarba, COO of Native Roots Cannabis Co.

Kotarba heads the operations side of Colorado’s leading independent network of cannabis dispensaries.




Jon sits down for a cannaconvo with Beth Kotarba, Chief Operating Officer at Native Roots Cannabis Co. Their conversation touches upon aspects of their successful single-state integrated operation, issues that have arisen as the Colorado market matures, and how they’ve built a diverse leadership team in an industry that struggles to do so.

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As Chief Operating Officer for Native Roots Cannabis Co., Kotarba leads the operations side of Colorado’s leading independent network of cannabis dispensaries, including cultivation, flower processing, product manufacturing, product development, facilities, information technology and supply chain. Kotarba draws from her more than 25 years of experience in management consulting and corporate leadership to develop innovative operational processes and controls and performance measurement and reporting procedures to ensure financial strength and operational efficiency for the vertically integrated company. Prior to joining Native Roots, Kotarba’s management consulting and leadership roles included a broad spectrum of industries, including financial services, manufacturing, retail, telecommunications, aerospace and non-profit.

DISCLAIMER: All opinions are my own, and not those of my law firm Zuber Lawler. Even though I drop knowledge bombs, the show is NOT legal advice.

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