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Papa & Barkley Enters the Edibles Market with Sugar-Free, Whole Plant Gummies

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Papa & Barkley, a cannabis wellness company in California, best known for its award-winning topicals and tinctures, debuts Releaf Gummies, a line of sugar-free, gluten-free, keto-friendly, zero-calorie, full spectrum and solventless edibles. They come in four fruity flavors: Tart Apple and Berry Burst, which are vegan, and Juicy Orange and Wild Strawberry.

“We partnered with Patricia Jones, the founder of Sistah’s Vegan, a black-owned business in our hometown of Eureka, to develop the vegan flavor profiles,” says Papa & Barkley co-founder and chief products officer, Guy Rocourt. “From there, we created two additional fruit flavors using the same focus on health and clean ingredients.”

Designed for health-conscious consumers, Releaf Gummies are Papa & Barkley’s first line of edible wellness products. Formulated to relieve stress and anxiety and promote relaxation, sleep, and acute pain, each gummy contains 5mg of THC, which the brands says makes it easy for consumers to control and increase their doses as needed.

According to Headset, a market data subsidiary of Nielsen, consumer demand for cannabis-infused gummies has surged in California since March, suggesting that consumers are purchasing more edibles due to concerns around respiratory health and COVID-19. During the ongoing pandemic, edibles has maintained its momentum as the top selling product category making up roughly 56% of legal cannabis sales in California during May this year.

The brand saw an opportunity to differentiate itself from competitors, many of which are made with corn syrup, sugar, unnatural dyes and chemically-processed cannabis, Releaf Gummies are formulated with coconut oil infused solventless hash—the collection of ripe, cannabinoid-rich crystals of the cannabis plant. Papa & Barkley’s proprietary chemical-free process maintains the full spectrum of the plant’s cannabinoids, terpenes and phytonutrients, resulting in a multi-dimensional, balanced mind and body sensation.

“As we grow, we remain committed to making clean and natural products that meet the health needs of our customers,” says Adam Grossman, Papa & Barkley founder and CEO. “Our Releaf Gummies are addressing a gap in the market by providing consumers with delicious, sugar-free gummy options that, like all our products, are made without chemicals, are full spectrum, solventless, and use only natural ingredients.”

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Each package of Papa & Barkley’s Releaf Gummies contains 100mg of cannabinoids in 20 gummies and costs $16. They are now available online and in dispensaries throughout California. To learn more, visit papaandbarkley.com/releafgummy/.

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