‘Do not pass Go, do not collect $200’ has become the all-too familiar reality for marginalized and working people trying to enter cannabis.
Pres. Gustavo Petro’s election is cause for optimism, but hurdles to legalization still remain.
After heavy losses at scale, the cannabis industry considers diversifying its approach and embracing a ‘better is better’ ethos.
Here’s what operators and regulators can do as the cannabis industry moves out of the rapid growth era towards more steady, mature expansion of markets.